Close

What is Twitter?

Table Of Contents

Basically Twitter is a free social messaging facility which brings you closer to the people who are important in all walks of life. This is “of the moment” and can accommodate everything from distilled stream of consciousness about your day to a pithy comment on world politics.  It has to be pithy – you only have 140 characters for a “tweet”.

"A definite go-to site for those wanting more social networking knowledge!"

Tanya Parks

More testimonials...

TJP Solutions

To better understand what it might do for your business look for 5 to 10 people or topics that interest you and follow them.

 Why not follow me and see what I do?

You can elect to be updated each time a new tweet is placed but beware you risk having an Inbox flooded with update notices. You can switch this off in the settings menu.

What does Twitter allow you to do?

  • Make yourself an Industry Leader by posting links or stories that would be of interest to your commercial community
  • Follow an Industry Leader in your sector to avail yourself of new information
  • Post an event
  • Reinforce your brand
  • Get feedback and advice
  • Undertake research
  • Network with a community of your peers, your clients or your sector experts
  • Flag a website update (so long as it is interesting)
  • increase your search engine optimisation by driving followers to your website
  • find funding
  • use it to find people who have a problem that you can solve
  • use it to solve a problem you have!

If you would like to see a short video that reinforces all that we have just said in simple and engaging terms we would thoroughly recommend the brilliant video from the clever people at Common Craft: www.commoncraft.com/twitter

Myth: No One Will Talk About a Small Company Like Mine

Perhaps not, but they will be talking about your sector and about any changes or challenges and surely that kind of distilled market intelligence is hugely useful to you?  Similarly if someone does talk about you – and in a negative way – it’s best to know about it and respond before potential customers notice.

I had the bizarre experience of attending a meeting on social media  in October 2009 and watching my own name scroll up the screen from a live Twitter feed. This was a real wake up call to get to grips with social media!